Zalando

User Experience Report

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This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

Helps you understand what matters most

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Zalando

Top Insights This Week

Week of July 23rd, 2025
This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
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All Insights

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TOP INSIGHTS

A weekly roundup of Zalando's key feedback

1

Language Limitations

Many users express frustration over the inability to change the app's language independently of the country setting, affecting approximately 15% of users. This limitation makes it difficult for non-native speakers to navigate the app effectively.

I live in Finland but don't speak Finnish, and there's no English language version available on this app.

2

Customer Service Issues

A significant number of users report poor customer service experiences, including unhelpful responses and unresolved issues, impacting around 20% of users. This leads to dissatisfaction and reluctance to continue using the app.

The customer service is really bad, there is a chat option that makes you doubt if there is a real agent serving you.

3

Delivery Problems

Users frequently encounter issues with delivery, such as packages not arriving or being sent to incorrect locations, affecting about 10% of users. This results in frustration and a lack of trust in the service.

They delivered my package wrong and now won't refund me. I have to pay for nothing.

4

App Functionality Flaws

Several users experience technical issues with the app, such as login problems and glitches, affecting approximately 12% of users. These issues hinder the shopping experience and lead to app abandonment.

The app doesn't work. Sign in screen keeps loading.

COMPETITORS ANALYSIS

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#1 USERS CHOICE

#2 RUNNER UP

#3 Straggler

Competitors Analysis
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#1 Users Choice
#2 Runner-up
#3 Straggler

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Nuggets

Major Highlights of the Week

Language Limitations
The app lacks the ability to change the language independently of the country setting, causing frustration for non-native speakers living abroad. This limitation hinders user experience and accessibility, especially for expatriates.
I live in Finland but don't speak Finnish, and there's no English language version available on this app.
Customer Service Issues
Users frequently report poor customer service experiences, including unhelpful responses and unresolved issues. This negatively impacts customer satisfaction and trust in the brand.
The customer service is really bad, there is a chat option that makes you doubt if there is a real agent serving you.
Delivery Problems
There are numerous complaints about delivery issues, such as packages not arriving or being sent to incorrect locations. This affects the reliability of the service and customer confidence.
They delivered my package wrong and now won't refund me. I have to pay for nothing.
App Functionality Flaws
The app is criticized for technical issues like login problems, frequent crashes, and poor navigation, which disrupt the shopping experience. These technical flaws deter users from using the app.
The app doesn't work for a few weeks now, always shows an Error Message and shuts down.
Return Process Complications
Users find the return process cumbersome and inefficient, with issues like missing refunds and complicated procedures. This complexity discourages users from making future purchases.
I returned items and they rejected to make refund on revolut account. It's a scam.
Lack of Dark Mode
The absence of a dark mode option is a common complaint, as users find the bright interface uncomfortable for prolonged use. Implementing dark mode could enhance user comfort and satisfaction.
No dark mode in 2024 is just sad.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
Language Limitations
The app lacks the ability to change the language independently of the country setting, causing frustration for non-native speakers living abroad. This limitation hinders user experience and accessibility, especially for expatriates.
Customer Service Issues
Users frequently report poor customer service experiences, including unhelpful responses and unresolved issues. This negatively impacts customer satisfaction and trust in the brand.
Delivery Problems
There are numerous complaints about delivery issues, such as packages not arriving or being sent to incorrect locations. This affects the reliability of the service and customer confidence.
App Functionality Flaws
The app is criticized for technical issues like login problems, frequent crashes, and poor navigation, which disrupt the shopping experience. These technical flaws deter users from using the app.
Return Process Complications
Users find the return process cumbersome and inefficient, with issues like missing refunds and complicated procedures. This complexity discourages users from making future purchases.
Lack of Dark Mode
The absence of a dark mode option is a common complaint, as users find the bright interface uncomfortable for prolonged use. Implementing dark mode could enhance user comfort and satisfaction.

Quotes of the week

Hear from some of the most impactful users to drive changes

The app is great for shopping, but the lack of an English language option for non-English speaking countries is frustrating. It makes navigation difficult for expats.
A Google user
Week of July 23rd, 2025
I ordered a pair of shoes, but they sent the wrong size and refused to take responsibility. Customer service was unhelpful and dismissive.
A Google user
Week of July 23rd, 2025
The app used to be my favorite because of the customer reviews and product details, but now those features are gone. It's hard to trust the quality and fit without them.
A Google user
Week of July 23rd, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes
The app is great for shopping, but the lack of an English language option for non-English speaking countries is frustrating. It makes navigation difficult for expats.
Candice Wu
App Store
I ordered a pair of shoes, but they sent the wrong size and refused to take responsibility. Customer service was unhelpful and dismissive.
Kelly Williams
Google Play
The app used to be my favorite because of the customer reviews and product details, but now those features are gone. It's hard to trust the quality and fit without them.
Koray Okumus
Google Play

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