Vanguard

User Experience Report

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This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

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Vanguard

Top Insights This Week

Week of July 24th, 2025
This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
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All Insights

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TOP INSIGHTS

A weekly roundup of Vanguard's key feedback

1

Login Issues

A significant number of users, approximately 30%, report persistent login issues, including being redirected to a web browser, endless loops, and failed biometric authentication. These problems hinder access to their accounts, causing frustration and inconvenience.

The app keeps redirecting me to a browser for login, and I can't access my account.

2

App Crashes

Around 25% of users experience frequent app crashes, especially during login or when accessing certain features. This instability makes the app unreliable for managing investments, leading to dissatisfaction among users.

The app crashes almost every time I try to log in, making it unusable.

3

Missing Features

Approximately 20% of users are frustrated by the lack of essential features, such as real-time stock quotes, options trading, and detailed transaction history. This limitation forces them to use the website for comprehensive account management.

I can't trade options or see real-time quotes on the app, which is very limiting.

4

Navigation Difficulties

About 15% of users find the app's navigation cumbersome and unintuitive, with hidden menus and a confusing interface. This complexity makes it difficult for users to perform simple tasks, leading to a poor user experience.

The app's navigation is so confusing that I can't find basic information easily.

COMPETITORS ANALYSIS

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

#1 USERS CHOICE

Fidelity Investments
Fidelity receives mixed reviews, with users appreciating its range of investment options and user-friendly interface, but criticizing its slow login process and outdated app features. Users express frustration with the app's performance and lack of real-time updates.

#2 RUNNER UP

Charles Schwab
Charles Schwab is praised for its customer service and ease of use, but users are dissatisfied with the app's frequent crashes and outdated features. The app's interface is considered clunky, and users find it difficult to navigate, especially for active trading.

#3 Straggler

Vanguard
Vanguard's app receives predominantly negative feedback, with users frustrated by its lack of functionality, frequent crashes, and cumbersome login process. While some appreciate the recent updates, many users long for the previous version, citing the new app as a significant downgrade.
Competitors Analysis
Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse.
Fidelity Investments
#1 Users Choice
Fidelity receives mixed reviews, with users appreciating its range of investment options and user-friendly interface, but criticizing its slow login process and outdated app features. Users express frustration with the app's performance and lack of real-time updates.
Charles Schwab
#2 Runner-up
Charles Schwab is praised for its customer service and ease of use, but users are dissatisfied with the app's frequent crashes and outdated features. The app's interface is considered clunky, and users find it difficult to navigate, especially for active trading.
Vanguard
#3 Straggler
Vanguard's app receives predominantly negative feedback, with users frustrated by its lack of functionality, frequent crashes, and cumbersome login process. While some appreciate the recent updates, many users long for the previous version, citing the new app as a significant downgrade.

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Nuggets

Major Highlights of the Week

Login Issues
Users face persistent login issues, often being redirected to a web browser that fails to complete the login process, leading to frustration and inability to access accounts. This disrupts the user experience and undermines trust in the app's reliability.
The app redirects me to a browser for login, but it never completes, leaving me stuck.
Biometric Failures
Biometric login features are unreliable, with users unable to enable or consistently use fingerprint or facial recognition, despite these features working on other apps. This inconsistency in biometric functionality frustrates users and complicates the login process.
Biometric login doesn't work; the app says it's not enabled, but it works on other apps.
App Crashes
Frequent app crashes occur, especially after login attempts, making it difficult for users to access their accounts or perform transactions. This instability severely impacts the app's usability and user satisfaction.
The app crashes 98% of the time right after logging in, making it infuriating to use.
Navigation Complexity
The app's navigation is cumbersome, with users struggling to find basic information or perform simple tasks due to hidden menus and a non-intuitive interface. This complexity detracts from the user experience and hinders efficient account management.
Feature Limitations
Key features such as real-time stock quotes, options trading, and automatic investments are missing or limited, reducing the app's functionality compared to competitors. This lack of features leads users to consider alternative platforms.
The app doesn't show real-time quotes or allow options trading, unlike other apps.
Update Regression
Recent updates have degraded the app's functionality, with users reporting loss of features and increased difficulty in performing tasks. This regression in app quality frustrates users and diminishes their confidence in the app's development.
The latest update removed important features, making the app less useful than before.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
Login Issues
Users face persistent login issues, often being redirected to a web browser that fails to complete the login process, leading to frustration and inability to access accounts. This disrupts the user experience and undermines trust in the app's reliability.
Biometric Failures
Biometric login features are unreliable, with users unable to enable or consistently use fingerprint or facial recognition, despite these features working on other apps. This inconsistency in biometric functionality frustrates users and complicates the login process.
App Crashes
Frequent app crashes occur, especially after login attempts, making it difficult for users to access their accounts or perform transactions. This instability severely impacts the app's usability and user satisfaction.
Navigation Complexity
The app's navigation is cumbersome, with users struggling to find basic information or perform simple tasks due to hidden menus and a non-intuitive interface. This complexity detracts from the user experience and hinders efficient account management.
Feature Limitations
Key features such as real-time stock quotes, options trading, and automatic investments are missing or limited, reducing the app's functionality compared to competitors. This lack of features leads users to consider alternative platforms.
Update Regression
Recent updates have degraded the app's functionality, with users reporting loss of features and increased difficulty in performing tasks. This regression in app quality frustrates users and diminishes their confidence in the app's development.

Quotes of the week

Hear from some of the most impactful users to drive changes

The app's navigation is cumbersome, and I can't see the value of my sweep account balance. Checking balances should be straightforward, but I often end up using the browser-based site instead.
Mocha Ru
Week of July 24th, 2025
The app has become increasingly difficult to use with each update. I can't even perform basic transactions like adjusting my 401k contributions. It's frustrating and makes me consider moving to another platform.
A Google user
Week of July 24th, 2025
The app crashes frequently, and I can't log in without being redirected to a browser. It's frustrating to have a financial app that doesn't function properly, especially when trying to manage investments.
A Google user
Week of July 24th, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes
The app's navigation is cumbersome, and I can't see the value of my sweep account balance. Checking balances should be straightforward, but I often end up using the browser-based site instead.
Candice Wu
App Store
The app has become increasingly difficult to use with each update. I can't even perform basic transactions like adjusting my 401k contributions. It's frustrating and makes me consider moving to another platform.
Kelly Williams
Google Play
The app crashes frequently, and I can't log in without being redirected to a browser. It's frustrating to have a financial app that doesn't function properly, especially when trying to manage investments.
Koray Okumus
Google Play

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