Sephora

User Experience Report

Report Date

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

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All Insights

TOP INSIGHTS

A weekly roundup of Sephora's key feedback

Frequent Logouts

A significant number of users, approximately 30%, report being frequently logged out of the app despite selecting the 'stay signed in' option. This issue disrupts the shopping experience and frustrates users who have to repeatedly enter their credentials.

The app keeps logging me out every time I tap on something, making it completely unusable.

Checkout Issues

Around 20% of users experience problems during checkout, such as being unable to complete purchases or encountering errors with payment methods. This issue leads to abandoned carts and lost sales for Sephora.

I can't successfully complete the order because the Place Order button is not activated.

Persistent Glitches

Approximately 25% of users report various glitches, including app crashes, error messages, and slow loading times. These technical issues hinder the overall usability of the app.

The app is constantly glitching, it never just works properly for even five minutes.

Credit Card Pop-ups

About 15% of users are annoyed by frequent pop-ups promoting Sephora's credit card, which appear during browsing and disrupt the shopping experience.

Every time I click on anything in the app, I am prompted to sign up for the credit card, which is incredibly annoying.

COMPETITORS ANALYSIS

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#1 USERS CHOICE

Sephora

Sephora's app is praised for its ease of use, convenience, and the variety of products available. However, users report issues with app performance, such as frequent logouts and loading problems, which can be frustrating.

#2 RUNNER UP

Ulta Beauty

Ulta Beauty receives positive feedback for its wide range of affordable products and helpful staff. However, some users experience technical issues with the app, such as login problems and glitches, which detract from the overall experience.

#3 Straggler

Beautylish

Beautylish is appreciated for its fast shipping and personalized customer service, but the app is criticized for frequent crashes and lack of essential features like a wishlist, making it less user-friendly compared to competitors.

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Nuggets

Major Highlights of the Week

Persistent Logouts

The app frequently logs users out, even when the 'stay signed in' option is selected, disrupting the shopping experience and causing frustration. This issue is prevalent across multiple devices and has persisted for months, indicating a significant flaw in session management.

Every time I open the app, it logs me out despite selecting 'stay signed in'.

Checkout Failures

Users experience significant issues during checkout, including disabled 'Place Order' buttons and errors with payment methods, which prevent them from completing purchases. This problem is exacerbated by the app's inability to process gift cards and other payment options effectively.

I can't complete my order because the 'Place Order' button is not activated.

Inaccurate Stock Display

The app displays out-of-stock items as available, leading to a frustrating shopping experience as users cannot filter out unavailable products. This misrepresentation of inventory affects user trust and satisfaction.

Out-of-stock items appear as available, making it hard to shop efficiently.

Credit Card Pop-ups

Frequent and intrusive credit card sign-up pop-ups disrupt the user experience, appearing with every navigation action within the app. This aggressive marketing tactic detracts from the shopping experience and frustrates users.

Every time I click on something, a credit card offer pops up, making browsing impossible.

Users encounter repeated login errors, including incorrect password prompts and failure to recognize valid credentials, which hinder access to their accounts. This issue persists despite attempts to reset passwords and reinstall the app.

I can't log in because it keeps saying my password is incorrect, even after resetting it.

App Crashes and Glitches

The app frequently crashes and displays error messages, particularly when attempting to load product pages or perform basic functions. These technical issues severely impact usability and deter users from engaging with the app.

The app crashes every time I try to view a product, making it unusable.

Nuggets

Major Highlights of the Week

Everything you need to know about user experience

Persistent Logouts

Checkout Failures

Inaccurate Stock Display

Credit Card Pop-ups

App Crashes and Glitches

Quotes of the week

Hear from some of the most impactful users to drive changes

The app keeps logging me out every time I tap on something. It's made it completely unusable.

A Google user

The app is glitchy and it always is logging me out. And now I'm trying to check out and it won't let me use more than two gift cards.

A Google user

I can't add or remove favorites so what's the point? The pop up ad that you have to x out of is annoying. Contact me when it gets better.

Podobserver

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The quotes of the week

Hear from some of the most impactful users to drive changes

The app keeps logging me out every time I tap on something. It's made it completely unusable.

Candice Wu

App Store

The app is glitchy and it always is logging me out. And now I'm trying to check out and it won't let me use more than two gift cards.

Kelly Williams

Google Play

I can't add or remove favorites so what's the point? The pop up ad that you have to x out of is annoying. Contact me when it gets better.

Koray Okumus

Google Play

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User Experience Report

Report Date

Sephora

Top Insights This Week

Frequent Logouts

Checkout Issues

Persistent Glitches

Credit Card Pop-ups

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Start your 14-day free trial

Major Highlights of the Week

Major Highlights of the Week

Hear from some of the most impactful users to drive changes

Start your 14-day free trial today

The quotes of the week

Discover Anecdote’s all-in-one customer experience platform

Search through all your feedback, instantly

Use AI to automate and prioritize your feedback analysis

Send surveys and analyze them with AI

Segment feedback from your company in charts and summaries

Benchmark your company's feedback against your competitors

Stay on top of your feedback with alerts