NBCUniversal

User Experience Report

Report Date

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

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All Insights

TOP INSIGHTS

A weekly roundup of NBCUniversal's key feedback

Excessive Ads

Many users are frustrated with the overwhelming number of ads interrupting their viewing experience, with some reporting up to 15 ads in a single video. This issue affects approximately 30% of users, leading to a negative perception of the app's value.

The app bombards you with ads, making it unbearable to watch anything.

Location Restrictions

Users frequently encounter issues with location-based restrictions, preventing them from accessing content due to undetermined zip codes or being outside the U.S. This problem affects about 20% of users, causing significant dissatisfaction.

I can't watch anything because it says my zip code can't be determined.

Provider Login Issues

A significant number of users are frustrated by the requirement to link a TV provider to access content, which is problematic for those without a provider. This affects around 25% of users, who feel misled by the app's promise of free content.

The app demands a TV provider login, making it useless for those without one.

App Performance Problems

Users report frequent crashes, buffering, and glitches, making the app unreliable and frustrating to use. Approximately 15% of users experience these technical issues, which detract from the overall user experience.

The app constantly crashes and buffers, making it impossible to watch anything smoothly.

COMPETITORS ANALYSIS

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#1 USERS CHOICE

Netflix

Netflix receives high praise for its diverse content library, including popular shows and movies, and its ad-free experience. Users appreciate the smooth streaming and the variety of genres available, although some express frustration over the removal of certain shows and the introduction of household restrictions.

#2 RUNNER UP

NBCUniversal

NBCUniversal's app is appreciated for offering free access to popular shows and live TV, but users frequently complain about excessive ads, technical issues, and the requirement of a cable provider for full access. While many enjoy catching up on missed episodes, the app's performance and ad volume are common points of criticism.

#3 Straggler

Hulu

Hulu faces significant criticism for its high volume of ads, even for paying subscribers, and frequent technical glitches. Users are frustrated with login issues and the restrictive streaming policies, which often disrupt the viewing experience, leading to dissatisfaction despite the platform's content offerings.

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Nuggets

Major Highlights of the Week

Location Restrictions

Users are unable to access content due to location-based restrictions, even when they are within the U.S. or have location services enabled. This issue is causing significant frustration as users cannot watch their desired shows.

I can't watch anything because it says my zip code can't be determined, even though I'm in the U.S.

Excessive Ads

The app interrupts viewing with an overwhelming number of ads, making the viewing experience frustrating and time-consuming. Users report that ad breaks are frequent and lengthy, detracting from the content.

I watched two shows and deleted the app because there were ad breaks every few minutes with four or five ads each.

Provider Dependency

The app requires users to link a TV provider to access most content, which is problematic for those without cable subscriptions. This requirement limits access to what should be free-to-air content.

I can't watch live TV without signing in with a provider, even though NBC is a free channel.

Account Creation Issues

Users face difficulties creating or logging into accounts, which prevents them from accessing content. This technical barrier is a significant deterrent to using the app.

I can't create an account or log in, it just kicks me out every time.

Streaming Glitches

The app frequently crashes or fails to load content, leading to a poor user experience. Users report that the app is unreliable across different devices.

The app constantly crashes and won't play back videos, making it the worst experience out of all network apps.

Content Locking

Many shows are locked behind a paywall or require credits, which frustrates users who expect free access to NBC content. This practice is seen as unfair, especially for those who cannot afford additional subscriptions.

I can't watch back episodes because they're all locked, which is just plain mean.

Nuggets

Major Highlights of the Week

Everything you need to know about user experience

Location Restrictions

Excessive Ads

Provider Dependency

The app requires users to link a TV provider to access most content, which is problematic for those without cable subscriptions. This requirement limits access to what should be free-to-air content.

Account Creation Issues

Users face difficulties creating or logging into accounts, which prevents them from accessing content. This technical barrier is a significant deterrent to using the app.

Streaming Glitches

The app frequently crashes or fails to load content, leading to a poor user experience. Users report that the app is unreliable across different devices.

Content Locking

Quotes of the week

Hear from some of the most impactful users to drive changes

The app constantly crashes and won't play back videos sometimes, and doesn't even load the Home Screen most times. There needs to be a fix made on all platforms.

Djmambo89

I downloaded the app to watch Chicago Fire Season 1, but the app just closed/crashed. At least, I was first able to find out that they don’t have what I wanted.

ChiefWiggum05

The app is the worst of them all. 8 times out of 10 the app doesn’t work on my phone at all for live streaming, and on the Roku device, the app is just messed up in general. Why can’t you get this whole app and streaming thing down like all the other streaming networks?

Bbeale

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The quotes of the week

Hear from some of the most impactful users to drive changes

The app constantly crashes and won't play back videos sometimes, and doesn't even load the Home Screen most times. There needs to be a fix made on all platforms.

Candice Wu

App Store

I downloaded the app to watch Chicago Fire Season 1, but the app just closed/crashed. At least, I was first able to find out that they don’t have what I wanted.

Kelly Williams

Google Play

Koray Okumus

Google Play

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User Experience Report

Report Date

NBCUniversal

Top Insights This Week

Excessive Ads

Location Restrictions

Provider Login Issues

App Performance Problems

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

Start your 14-day free trial

Major Highlights of the Week

Major Highlights of the Week

Hear from some of the most impactful users to drive changes

Start your 14-day free trial today

The quotes of the week

Discover Anecdote’s all-in-one customer experience platform

Search through all your feedback, instantly

Use AI to automate and prioritize your feedback analysis

Send surveys and analyze them with AI

Segment feedback from your company in charts and summaries

Benchmark your company's feedback against your competitors

Stay on top of your feedback with alerts