Hastings Direct Insurance
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TOP INSIGHTS
1
A significant number of users report being unable to access the app, with issues ranging from login failures to the app not opening at all. Approximately 20% of users seem to be affected by these access problems, which severely limit their ability to manage their insurance policies through the app.
2
Users are experiencing confusion and frustration with policy management, particularly when it comes to accessing or updating their policy details. This issue affects around 15% of users, who find it difficult to navigate the app to manage their insurance effectively.
3
There are complaints about the telematics system misinterpreting driving behavior, leading to unfair policy cancellations. This issue affects about 10% of users, who feel that the app's tracking system is not accurately reflecting their driving habits.
4
A portion of users express dissatisfaction with the customer service, citing long wait times and unresponsive support. Approximately 12% of users are affected by this, leading to a negative perception of the company's customer care.
COMPETITORS ANALYSIS
#1 USERS CHOICE
#2 RUNNER UP
#3 Straggler
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