first direct

User Experience Report

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This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

Highlights trends and insights

Helps you understand what matters most

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Top Insights This Week

This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
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All Insights

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TOP INSIGHTS

A weekly roundup of first direct's key feedback

1

Complex Payment Process

Many users find the payment process overly complicated, with unnecessary steps and confusing options. Approximately 20% of users have expressed frustration with the increased number of steps required to complete transactions, which detracts from the app's usability. This complexity is a significant barrier for users who prefer straightforward banking experiences.

The app now requires several extra steps just to make a payment, making it cumbersome and frustrating.

2

Onboarding Difficulties

The onboarding process for new users is problematic, with many experiencing issues during account setup. Around 15% of users report that the app crashes or becomes unresponsive during the sign-up process, leading to a poor first impression and potential loss of new customers.

The app is horrible for the sign-up process, with the interface disappearing and making it impossible to complete registration.

3

Lack of Notifications

Users are dissatisfied with the app's lack of real-time notifications for transactions. Approximately 10% of users have noted that the absence of push notifications for account activity is a significant drawback, especially when compared to other banking apps that offer this feature.

The app doesn't send notifications for transactions, which is a basic feature available in other banking apps.

4

Cheque Scanning Issues

The cheque scanning feature is unreliable, with many users unable to successfully deposit cheques through the app. About 8% of users have reported persistent errors and crashes when attempting to use this function, which undermines the app's convenience and reliability.

Paying in a cheque via the app is almost impossible, with constant error messages and failed attempts.

COMPETITORS ANALYSIS

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

#1 USERS CHOICE

Revolut
Revolut receives high praise for its user-friendly interface, fast and secure transactions, and innovative features like currency conversion and merchant blocking. Users appreciate its global usability and seamless customer service.

#2 RUNNER UP

Starling Bank
Starling Bank is lauded for its ease of use, comprehensive features, and excellent customer service. Users appreciate its innovative approach to banking, though some express concerns about withdrawal limits and privacy issues.

#3 Straggler

first direct
First Direct receives mixed feedback; while many users appreciate its ease of use, security features, and customer service, others criticize its outdated design, limited functionality, and technical issues.
Competitors Analysis
Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse.
Revolut
#1 Users Choice
Revolut receives high praise for its user-friendly interface, fast and secure transactions, and innovative features like currency conversion and merchant blocking. Users appreciate its global usability and seamless customer service.
Starling Bank
#2 Runner-up
Starling Bank is lauded for its ease of use, comprehensive features, and excellent customer service. Users appreciate its innovative approach to banking, though some express concerns about withdrawal limits and privacy issues.
first direct
#3 Straggler
First Direct receives mixed feedback; while many users appreciate its ease of use, security features, and customer service, others criticize its outdated design, limited functionality, and technical issues.

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Nuggets

Major Highlights of the Week

Complex Onboarding
The app's onboarding process is cumbersome, with users facing issues like disappearing UI elements and unclear instructions, leading to frustration and abandonment. A streamlined, user-friendly onboarding experience is crucial to prevent potential customers from leaving during the sign-up process.
The app's UI vanished during sign-up, making it impossible to proceed.
Cheque Scanning Issues
The cheque scanning feature is unreliable, often failing due to perceived issues with cheque alignment or lighting, causing significant user frustration. Improving the robustness and accuracy of the cheque scanning functionality is essential to enhance user satisfaction.
The app repeatedly failed to scan my cheque, citing alignment issues.
Excessive Security Steps
Users find the security process overly complex, with multiple passwords and codes required, leading to confusion and potential lockouts. Simplifying security protocols while maintaining safety could improve user experience and reduce support calls.
Too many passwords and codes make logging in a nightmare.
Lack of Notifications
The absence of real-time transaction notifications is a significant drawback, especially when competitors offer this feature, impacting user trust and satisfaction. Implementing push notifications for transactions would align the app with industry standards and improve user engagement.
The app doesn't notify me of transactions, unlike other banks.
App Instability
Frequent crashes and performance issues, especially on newer devices, hinder the app's reliability and usability. Ensuring compatibility and stability across all devices is critical to maintaining user trust and preventing churn.
The app crashes on my new phone, making it unusable.
Outdated Features
The app lacks modern banking features like spending categorization and digital receipts, making it feel outdated compared to competitors. Updating the app with contemporary features could enhance user satisfaction and competitiveness.
The app feels outdated without spending categorization and digital receipts.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
Complex Onboarding
The app's onboarding process is cumbersome, with users facing issues like disappearing UI elements and unclear instructions, leading to frustration and abandonment. A streamlined, user-friendly onboarding experience is crucial to prevent potential customers from leaving during the sign-up process.
Cheque Scanning Issues
The cheque scanning feature is unreliable, often failing due to perceived issues with cheque alignment or lighting, causing significant user frustration. Improving the robustness and accuracy of the cheque scanning functionality is essential to enhance user satisfaction.
Excessive Security Steps
Users find the security process overly complex, with multiple passwords and codes required, leading to confusion and potential lockouts. Simplifying security protocols while maintaining safety could improve user experience and reduce support calls.
Lack of Notifications
The absence of real-time transaction notifications is a significant drawback, especially when competitors offer this feature, impacting user trust and satisfaction. Implementing push notifications for transactions would align the app with industry standards and improve user engagement.
App Instability
Frequent crashes and performance issues, especially on newer devices, hinder the app's reliability and usability. Ensuring compatibility and stability across all devices is critical to maintaining user trust and preventing churn.
Outdated Features
The app lacks modern banking features like spending categorization and digital receipts, making it feel outdated compared to competitors. Updating the app with contemporary features could enhance user satisfaction and competitiveness.

Quotes of the week

Hear from some of the most impactful users to drive changes

The app's recent update has made it overly complex with unnecessary steps for simple tasks like transferring money. It's frustrating and feels like a step backward in user experience.
Confused of Silverstone
The app is outdated and lacks basic features like transaction notifications and easy navigation. It's disappointing compared to other modern banking apps.
Stewy 87
The app's security process is overly complicated with too many passwords and codes, making it difficult to use. It's frustrating and not user-friendly.
User A Google user

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The quotes of the week

Hear from some of the most impactful users to drive changes
The app's recent update has made it overly complex with unnecessary steps for simple tasks like transferring money. It's frustrating and feels like a step backward in user experience.
Candice Wu
App Store
The app is outdated and lacks basic features like transaction notifications and easy navigation. It's disappointing compared to other modern banking apps.
Kelly Williams
Google Play
The app's security process is overly complicated with too many passwords and codes, making it difficult to use. It's frustrating and not user-friendly.
Koray Okumus
Google Play

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